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ORO Trattoria Website

Visual Identity, UX, UI & Website Development for an Elevated Italian Dining Experience
Client:
ORO Trattoria
Release Date:
See Live Project

Overview

ORO is an elegant Italian restaurant located within L’OCA Quality Market in Sherwood Park, Alberta. Designed to offer an elevated dining experience, ORO needed a distinct digital presence that reflected its refined brand while seamlessly connecting to L’OCA’s broader ecosystem. ROUND was engaged to refine the ORO visual identity and design a website that would showcase its unique offerings, provide key information to customers, and align with the upscale, sophisticated tone of the restaurant.

Our Role

We refined the ORO visual identity, enhancing the logo, colour palette, and typography to reflect a luxurious yet modern Italian dining atmosphere. The website was designed to be visually rich and elegant, while ensuring a seamless user experience. Key features included prominent reservations access, clear menu presentation, opening hours, and a dedicated space to showcase ORO’s awards and accolades, such as Diners' Choice recognition.

Subtle but strategic calls-to-action were incorporated to guide users back to L’OCA’s website for purchasing gift cards, browsing ORO-branded products, and accessing shared content such as Privacy Policy and Terms. Built within the Craft CMS multi-site framework, ORO’s website leveraged shared components and content governance while maintaining its own unique visual identity and tone.

Highlights

  • Refined ORO visual identity to reflect a romantic, elevated Italian dining experience
  • Intuitive access to reservations, menus, and hours
  • Subtle CTAs connecting to L’OCA’s broader offerings (gift cards, products, policies)
  • Developed within Craft CMS multi-site for shared governance and scalability
  • Elegant, content-driven design ensuring brand consistency and seamless user experience

Tech Stack

Figma, Craft CMS Multi-Site

Portfolio

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