AdvertisingBGC Canada launches 2023 campaign, UNshareable Stories
After several years of sharing the kind of work that BGC Canada does for Canadian youth from coast to coast, it was time to share the real problems affecting youth; things like gangs, food insecurity, bullying, adjusting to life in Canada and more. Some of these stories are just too much for an ad campaign but we found a way to let the viewer's imagination fill in the rest of the stories.