Simply Protein (Wellness Natural Inc.; Michael Lines,
Chairman & CEO
"We partnered with Round to lead the rebrand of SimplyProtein, and they delivered far beyond our expectations. Right from the start, they came to the table with their own research and insights, which built immediate trust and accelerated alignment with our team. They provided a broad range of creative territories that pushed our thinking in the right ways—stretching us while still respecting the core of our brand. It was clear they weren’t just executing a brief—they were invested in helping us build something meaningful.
What set Round apart was their ability to balance creativity with commercial thinking. They didn’t just give us a new look—they gave us clarity, energy, and a brand platform we’re proud to build on. I’d recommend them without hesitation to any company looking to elevate, differentiate, and authentically connect with their audience."
View the work